Philosophy

About Tapeto

My name is Steffen Hannes and together with a small team, I run the Tapeto online shop. Our defined goal is to bring more variety and colour into households around the world - true to our motto: no power to woodchip wallpaper!

Why only wallpaper?

I originally took the leap into entrepreneurship with an online shop for young design products. When my business partner decided to take a different path in their career, I chose to redesign the shop and concentrate on just one product - wallpaper!

That turned out to be the best decision I could have made. The product range of wallpapers is incredibly diverse and, in the true sense of the word, colourful. I find it inspiring how drastically wallpaper can alter the mood in a space - much more than with paint or decorative objects. Wallpaper and murals can create a new world in your home!

After meeting my wife, Diana, in 2013, it wasn't long before she too was caught up in the world of wallpaper. We bedazzled the kitchen and bathroom with glittering wallpaper and even hung a self-designed mural in the living room of our first shared apartment.

Our humble beginnings

After launching in 2006, Tapeto has been growing slowly but consistantly. We come from humble beginnings; in the first month selling just two rolls of wallpaper. We celebrated every new order with a jingle that played on the computer for an extra bit of motivation.

After three years, as our product portfolio grew and our orders increased, we hired our first employee and opened an office in the Spreewald region of Germany. This is when 'Tapeto' was officially registered as a brand name.

In 2015, my wife and I, along with the company, moved to Berlin-Köpenick where we dared to restart with a new employee, a new shop system and a revised website.

Tapeto has been successfully on the market for over ten years. We now offer a five-figure assortment of wallpaper - with an upward trend. The key to Tapeto's success lies not only the excellent product selection, but also in our efforts to provide excellent communication and consulting. We can even send you free samples by request!

What does the future look like?

We are always working on new projects and new ideas - and there are many of them. We are excited to focus on more innovative products like wallpapers with intergated LED lights or wallpapers with unusual or uncommon designs such as manufacturers who are currently not represented in Germany. We are always striving to offer something different!

We hope to work together closely with even more interior designers and hotels. Their walls are a source of inspiration for many people and help to make wallpapers more popular as a design element. More people need to know about wallpaper!

In our private life we are also on course for growth as, in August 2016, we became parents. Of course, an appropriate wallpaper has already been hung in the nursery.

Do you have any questions?

Call us at 030/8103 7855 or write us an e-mail any time to service@tapeto.com

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